{"id":118,"date":"2026-06-14T09:00:00","date_gmt":"2026-06-14T01:00:00","guid":{"rendered":"https:\/\/hbkaixuan.cn\/news\/linkedin-sales-navigator-lead-generation\/"},"modified":"2026-07-12T18:45:48","modified_gmt":"2026-07-12T10:45:48","slug":"linkedin-sales-navigator-lead-generation","status":"publish","type":"post","link":"https:\/\/hbkaixuan.cn\/news\/linkedin-sales-navigator-lead-generation\/","title":{"rendered":"LinkedIn Sales Navigator \u7cbe\u51c6\u5f00\u53d1\u5ba2\u6237\u5b9e\u64cd"},"content":{"rendered":"<p><strong>\u6838\u5fc3\u6458\u8981\uff1a<\/strong> LinkedIn Sales Navigator\uff08LSN\uff09\u662f B2B \u7cbe\u51c6\u5f00\u53d1\u7684\u5f3a\u529b\u5de5\u5177\uff0c\u6bd4\u666e\u901a LinkedIn \u591a\u51fa 27 \u4e2a\u7b5b\u9009\u7ef4\u5ea6\u3001InMail \u76f4\u53d1\u529f\u80fd\u3001Lead \u8ffd\u8e2a\u5217\u8868\u3002\u672c\u6587\u6309&#8221;\u7b5b\u9009 \u2192 \u89e6\u8fbe \u2192 \u8ddf\u8fdb&#8221;3 \u9636\u6bb5\u7ed9\u51fa\u5b8c\u6574\u5b9e\u64cd\u6d41\u7a0b + \u9ad8\u8f6c\u5316 InMail \u6a21\u677f + 30 \u5929\u5f00\u53d1\u8ba1\u5212\u3002<\/p>\n<h2>\u4e00\u3001Sales Navigator \u662f\u5426\u503c\u5f97\u4e70<\/h2>\n<h3>1.1 \u4ef7\u683c\u5bf9\u6bd4<\/h3>\n<table border=\"1\" cellpadding=\"8\" style=\"border-collapse:collapse;width:100%\">\n<tr style=\"background:#f5f5f5\">\n<th>\u7248\u672c<\/th>\n<th>\u4ef7\u683c\uff08\u6708\u4ed8\uff09<\/th>\n<th>InMail \u6570<\/th>\n<th>\u9002\u5408<\/th>\n<\/tr>\n<tr>\n<td>Core\uff08\u4e2a\u4eba\uff09<\/td>\n<td>$99\/\u6708<\/td>\n<td>50 \u6761\/\u6708<\/td>\n<td>\u521d\u521b\u5916\u8d38\u4e2a\u4eba<\/td>\n<\/tr>\n<tr>\n<td>Advanced\uff08\u56e2\u961f\uff09<\/td>\n<td>$149\/\u6708<\/td>\n<td>50 \u6761\/\u6708<\/td>\n<td>3-10 \u4eba\u9500\u552e\u56e2\u961f<\/td>\n<\/tr>\n<tr>\n<td>Advanced Plus<\/td>\n<td>\u8054\u7cfb\u9500\u552e<\/td>\n<td>\u5b9a\u5236<\/td>\n<td>\u4f01\u4e1a\u7ea7<\/td>\n<\/tr>\n<\/table>\n<h3>1.2 \u4ec0\u4e48\u60c5\u51b5\u4e0b\u503c\u5f97<\/h3>\n<ul>\n<li>\u76ee\u6807\u5ba2\u6237\u660e\u786e\u753b\u50cf\uff08\u804c\u4f4d\/\u884c\u4e1a\/\u516c\u53f8\u89c4\u6a21\uff09<\/li>\n<li>\u4ea7\u54c1\u5ba2\u5355\u4ef7 &gt; $5000\uff08\u80fd\u8986\u76d6\u5de5\u5177\u6210\u672c\uff09<\/li>\n<li>\u9500\u552e\u56e2\u961f\u6709\u7a33\u5b9a\u8ddf\u8fdb\u80fd\u529b<\/li>\n<\/ul>\n<h2>\u4e8c\u3001Stage 1\uff1a\u7cbe\u51c6\u7b5b\u9009\uff08Day 1-5\uff09<\/h2>\n<h3>2.1 27 \u4e2a\u7b5b\u9009\u7ef4\u5ea6\u4e2d\u7684\u9ad8\u4ef7\u503c 8 \u4e2a<\/h3>\n<ol>\n<li><strong>Job Title<\/strong>\uff1a\u7cbe\u51c6\u804c\u4f4d\uff08\u5982 &#8220;Purchasing Manager&#8221;\uff09<\/li>\n<li><strong>Function<\/strong>\uff1a\u804c\u80fd\u5927\u7c7b\uff08Sales \/ Purchasing \/ R&amp;D\uff09<\/li>\n<li><strong>Seniority Level<\/strong>\uff1aManager \/ Director \/ VP \/ C-Level<\/li>\n<li><strong>Company Size<\/strong>\uff1a\u5458\u5de5\u6570\u533a\u95f4<\/li>\n<li><strong>Industry<\/strong>\uff1a25 \u5927\u884c\u4e1a\u5206\u7c7b<\/li>\n<li><strong>Geography<\/strong>\uff1a\u56fd\u5bb6\/\u57ce\u5e02<\/li>\n<li><strong>Posted content keywords<\/strong>\uff1a\u5ba2\u6237\u6700\u8fd1\u53d1\u8fc7\u4ec0\u4e48\u5185\u5bb9<\/li>\n<li><strong>Company keywords<\/strong>\uff1a\u516c\u53f8\u7b80\u4ecb\u542b\u54ea\u4e9b\u5173\u952e\u8bcd<\/li>\n<\/ol>\n<h3>2.2 \u9ad8\u8d28\u91cf\u641c\u7d22\u793a\u4f8b<\/h3>\n<blockquote>\n<p>\u76ee\u6807\uff1a\u6b27\u6d32\u5de5\u4e1a\u6da6\u6ed1\u6cb9\u91c7\u8d2d\u7ecf\u7406<\/p>\n<p>\u7b5b\u9009\u6761\u4ef6\uff1a<br \/>\n\u2022 Job Title = &#8220;Purchasing Manager&#8221; OR &#8220;Sourcing Manager&#8221;<br \/>\n\u2022 Industry = Chemicals OR Industrial Machinery<br \/>\n\u2022 Geography = Germany, France, Italy, UK, Netherlands<br \/>\n\u2022 Company Size = 51-500 \u5458\u5de5<br \/>\n\u2022 Seniority = Manager OR Senior<br \/>\n\u2022 Company Keywords = &#8220;industrial lubricants&#8221; OR &#8220;cutting fluids&#8221;<\/p>\n<p>\u7ed3\u679c\u9884\u671f\uff1a200-800 \u4e2a\u7cbe\u51c6 Lead<\/p>\n<\/blockquote>\n<h3>2.3 \u4fdd\u5b58\u641c\u7d22\u4e0e\u521b\u5efa Lead List<\/h3>\n<p>\u5c06\u9ad8\u4ef7\u503c\u641c\u7d22\u4fdd\u5b58\u4e3a Saved Search\uff0c\u6bcf\u5468\u81ea\u52a8\u901a\u77e5\u65b0\u589e\u5339\u914d\u7528\u6237\u3002\u540c\u65f6\u521b\u5efa Lead List\uff0c\u628a\u4f18\u5148\u8ddf\u8fdb\u7684\u5ba2\u6237\u653e\u8fdb\u53bb\uff08\u53ef\u5206\u4f18\u5148\u7ea7 A\/B\/C\uff09\u3002<\/p>\n<h2>\u4e09\u3001Stage 2\uff1a\u4e3b\u52a8\u89e6\u8fbe\uff08Day 6-20\uff09<\/h2>\n<h3>3.1 \u89e6\u8fbe\u4f18\u5148\u7ea7<\/h3>\n<ol>\n<li><strong>\u5df2\u7ecf\u4e92\u52a8\u8fc7\u7684\u7528\u6237<\/strong>\uff08\u70b9\u8d5e\u8fc7\u4f60\u5e16\u5b50\u3001\u770b\u8fc7\u4f60\u4e3b\u9875\uff09\u2192 \u76f4\u63a5\u52a0\u597d\u53cb<\/li>\n<li><strong>\u76f8\u540c\u7fa4\u7ec4\u7528\u6237<\/strong>\u2192 \u901a\u8fc7\u7fa4\u7ec4\u6d88\u606f<\/li>\n<li><strong>\u5171\u540c\u597d\u53cb\u7684\u7528\u6237<\/strong>\u2192 \u8bf7\u597d\u53cb\u4ecb\u7ecd<\/li>\n<li><strong>\u964c\u751f\u9ad8\u4ef7\u503c\u7528\u6237<\/strong>\u2192 InMail<\/li>\n<\/ol>\n<h3>3.2 InMail \u9ad8\u8f6c\u5316\u6a21\u677f\uff083 \u6bb5\u5f0f\uff09<\/h3>\n<h4>\u6a21\u677f A\uff1a\u5148\u7ed9\u4ef7\u503c\u518d\u8c08\u4e1a\u52a1<\/h4>\n<blockquote>\n<p>Subject: Quick question about [\u516c\u53f8\u540d] sourcing<\/p>\n<p>Hi [\u540d\u5b57],<\/p>\n<p>I noticed [\u516c\u53f8\u540d] recently expanded into [\u67d0\u5e02\u573a\/\u4ea7\u54c1\u7ebf] \u2013 congratulations!<\/p>\n<p>I&#8217;ve been working with 20+ [\u884c\u4e1a] companies in [\u5730\u533a] on sourcing challenges like [\u5177\u4f53\u95ee\u9898]. One insight that might help: [1 \u6761\u771f\u5b9e\u6d1e\u5bdf\u6216\u6570\u636e].<\/p>\n<p>If you&#8217;re open, I&#8217;d love to share our [\u5177\u4f53\u8d44\u6e90, e.g. supplier vetting checklist] \u2013 no strings attached.<\/p>\n<p>Would that be helpful?<\/p>\n<p>Best, [\u4f60\u7684\u540d\u5b57]<\/p>\n<\/blockquote>\n<h4>\u6a21\u677f B\uff1a\u57fa\u4e8e\u5171\u540c\u5174\u8da3<\/h4>\n<blockquote>\n<p>Subject: Fellow [\u884c\u4e1a\u534f\u4f1a\/\u5174\u8da3] member reaching out<\/p>\n<p>Hi [\u540d\u5b57],<\/p>\n<p>I saw we&#8217;re both members of [\u7fa4\u7ec4\u540d]. Your recent post on [\u5177\u4f53\u8bdd\u9898] resonated with me \u2013 especially the part about [\u5f15\u7528\u4e00\u4e2a\u89c2\u70b9].<\/p>\n<p>I lead sourcing solutions at [\u4f60\u7684\u516c\u53f8], working with [\u76ee\u6807\u884c\u4e1a]. Would you be open to a 15-min chat next week? I&#8217;d love to hear more about how you approach [\u5177\u4f53\u8bdd\u9898].<\/p>\n<p>No agenda beyond learning.<\/p>\n<p>Best, [\u4f60\u7684\u540d\u5b57]<\/p>\n<\/blockquote>\n<h3>3.3 InMail \u63d0\u9ad8\u56de\u590d\u7387\u7684 5 \u4e2a\u6280\u5de7<\/h3>\n<ol>\n<li>Subject line &lt; 40 \u5b57\u7b26<\/li>\n<li>\u6b63\u6587 &lt; 100 \u5b57<\/li>\n<li>\u5148\u5938\u5bf9\u65b9\u6210\u5c31\uff0c\u518d\u8c08\u81ea\u5df1<\/li>\n<li>\u4e0d\u653e\u5916\u94fe\uff08\u4f1a\u964d\u6743\uff09<\/li>\n<li>\u7ed3\u5c3e\u5177\u4f53\u884c\u52a8\u8bf7\u6c42\uff08Chat \/ Reply \/ Yes-No\uff09<\/li>\n<\/ol>\n<h2>\u56db\u3001Stage 3\uff1a\u8ddf\u8fdb\u57f9\u80b2\uff08Day 21-30\uff09<\/h2>\n<h3>4.1 \u65e0\u56de\u590d\u7684 3 \u6b21\u8ddf\u8fdb<\/h3>\n<table border=\"1\" cellpadding=\"8\" style=\"border-collapse:collapse;width:100%\">\n<tr style=\"background:#f5f5f5\">\n<th>\u65f6\u95f4\u70b9<\/th>\n<th>\u52a8\u4f5c<\/th>\n<th>\u5185\u5bb9<\/th>\n<\/tr>\n<tr>\n<td>\u7b2c 3 \u5929<\/td>\n<td>\u70b9\u8d5e\u5bf9\u65b9\u5e16\u5b50<\/td>\n<td>\u8f7b\u89e6\u8fbe\uff0c\u8ba9\u5bf9\u65b9\u6ce8\u610f\u5230\u4f60<\/td>\n<\/tr>\n<tr>\n<td>\u7b2c 7 \u5929<\/td>\n<td>Bump \u6d88\u606f<\/td>\n<td>&#8220;Just circling back \u2013 any thoughts?&#8221;<\/td>\n<\/tr>\n<tr>\n<td>\u7b2c 14 \u5929<\/td>\n<td>\u6362\u89d2\u5ea6\u89e6\u8fbe<\/td>\n<td>\u53d1\u4e00\u4efd\u884c\u4e1a\u62a5\u544a\u6216\u6848\u4f8b<\/td>\n<\/tr>\n<\/table>\n<h3>4.2 \u6709\u56de\u590d\u4f46\u672a\u6210\u5355\u7684\u57f9\u80b2<\/h3>\n<ul>\n<li>\u6bcf 2 \u5468\u5206\u4eab 1 \u7bc7\u5bf9\u5ba2\u6237\u6709\u4ef7\u503c\u7684\u5185\u5bb9<\/li>\n<li>\u9022\u91cd\u5927\u8282\u65e5\/\u5ba2\u6237\u751f\u65e5\u53d1\u795d\u798f<\/li>\n<li>\u9080\u8bf7\u53c2\u52a0 Webinar \u6216\u7ebf\u4e0a\u4f1a\u8bae<\/li>\n<li>\u53d1\u9001\u5ba2\u6237\u6240\u5728\u5e02\u573a\u7684\u884c\u4e1a\u52a8\u6001<\/li>\n<\/ul>\n<h3>4.3 \u6570\u636e\u8ffd\u8e2a<\/h3>\n<p>Sales Navigator \u5185\u7f6e\u6570\u636e\u9762\u677f\uff0c\u5173\u6ce8 3 \u4e2a\u6838\u5fc3\u6307\u6807\uff1a<\/p>\n<ol>\n<li>InMail \u56de\u590d\u7387\uff08&gt; 15% \u4e3a\u5408\u683c\uff09<\/li>\n<li>Lead \u8f6c\u5316\u7387\uff08Lead \u2192 \u8be2\u76d8\uff09<\/li>\n<li>SSI \u8bc4\u5206\uff08&gt; 65 \u4e3a\u9ad8\u6d3b\u8dc3\u5ea6\uff09<\/li>\n<\/ol>\n<h2>\u4e94\u300130 \u5929\u5f00\u53d1\u8ba1\u5212\u6a21\u677f<\/h2>\n<table border=\"1\" cellpadding=\"8\" style=\"border-collapse:collapse;width:100%\">\n<tr style=\"background:#f5f5f5\">\n<th>\u5468\u6b21<\/th>\n<th>\u76ee\u6807<\/th>\n<th>\u65e5\u5e38\u52a8\u4f5c<\/th>\n<\/tr>\n<tr>\n<td>Week 1<\/td>\n<td>\u5efa\u7acb Lead List<\/td>\n<td>\u6bcf\u5929\u7b5b\u9009 30-50 \u4e2a Lead \u52a0\u5165\u5217\u8868<\/td>\n<\/tr>\n<tr>\n<td>Week 2<\/td>\n<td>\u89e6\u8fbe 50 \u4e2a Lead<\/td>\n<td>\u6bcf\u5929\u53d1 8-10 \u4e2a\u8fde\u63a5\u8bf7\u6c42 + 2-3 \u6761 InMail<\/td>\n<\/tr>\n<tr>\n<td>Week 3<\/td>\n<td>\u8ddf\u8fdb\u5df2\u56de\u590d<\/td>\n<td>\u4e0e 5-8 \u4e2a\u5ba2\u6237\u8fdb\u5165\u6df1\u5ea6\u5bf9\u8bdd<\/td>\n<\/tr>\n<tr>\n<td>Week 4<\/td>\n<td>\u4ea7\u51fa\u8be2\u76d8<\/td>\n<td>\u76ee\u6807 3-5 \u4e2a\u771f\u5b9e\u8be2\u76d8<\/td>\n<\/tr>\n<\/table>\n<p><!-- kx-related-v2 --><\/p>\n<div class=\"kx-related-reading\" style=\"margin:36px 0 20px;padding:22px 26px;background:linear-gradient(135deg,#F0F7FF 0%,#F8FAFC 100%);border-left:4px solid #0A2540;border-radius:8px;\">\n<h3 style=\"margin:0 0 14px;font-size:17px;color:#0A2540;\">\ud83d\udcda \u5ef6\u4f38\u9605\u8bfb \u00b7 \u76f8\u5173\u4e3b\u9898\u6df1\u5ea6\u6587\u7ae0<\/h3>\n<div style=\"display:grid;grid-template-columns:1fr 1fr;gap:8px 24px;\">\n<ul style=\"margin:0;padding-left:20px;line-height:1.9;list-style:disc;\">\n<li><a href=\"https:\/\/hbkaixuan.cn\/news\/linkedin-ads-sponsored-content-inmail-guide\/\">LinkedIn Ads \u5e7f\u544a\u6295\u653e\u5168\u89e3\uff1aSponsored Content vs InMail<\/a><\/li>\n<li><a href=\"https:\/\/hbkaixuan.cn\/news\/linkedin-connection-growth-strategy\/\">LinkedIn \u5feb\u901f\u52a0\u4eba\u6280\u5de7\uff1a3 \u6b65\u7a81\u7834 500+ \u4e00\u5ea6\u4eba\u8109<\/a><\/li>\n<li><a href=\"https:\/\/hbkaixuan.cn\/news\/linkedin-account-restriction-appeal\/\">LinkedIn \u8d26\u53f7\u88ab\u9650\u5236\u600e\u4e48\u529e\uff1f7 \u6b65\u7533\u8bc9\u6062\u590d\u6307\u5357<\/a><\/li>\n<li><a href=\"https:\/\/hbkaixuan.cn\/news\/linkedin-account-setup-warming-strategy\/\">LinkedIn \u4f01\u4e1a\u8d26\u53f7\u6ce8\u518c\u4e0e\u524d 30 \u5929\u517b\u53f7\u7b56\u7565<\/a><\/li>\n<\/ul>\n<ul style=\"margin:0;padding-left:20px;line-height:1.9;list-style:disc;\">\n<li><a href=\"https:\/\/hbkaixuan.cn\/news\/facebook-linkedin-tiktok-comparison-guide\/\">Facebook \/ LinkedIn \/ TikTok \u4e09\u5927\u5e73\u53f0\u5bf9\u6bd4\uff1a\u5916\u8d38\u4f01\u4e1a\u8be5\u9009\u54ea\u4e2a<\/a><\/li>\n<li><a href=\"https:\/\/hbkaixuan.cn\/news\/linkedin-b2b-high-engagement-content-templates\/\">LinkedIn \u9ad8\u4e92\u52a8\u5185\u5bb9 5 \u7c7b\u6a21\u677f\uff08B2B \u5916\u8d38\u5fc5\u5907\uff09<\/a><\/li>\n<li><a href=\"https:\/\/hbkaixuan.cn\/news\/overseas-social-media-matrix-content-distribution\/\">\u6d77\u5916\u793e\u5a92\u77e9\u9635\u642d\u5efa\uff1a\u4e00\u5957\u5185\u5bb9\u591a\u5e73\u53f0\u5206\u53d1\u7684 5 \u5927\u539f\u5219<\/a><\/li>\n<li><a href=\"https:\/\/hbkaixuan.cn\/news\/tiktok-shop-cross-border-setup-guide\/\">TikTok Shop \u8de8\u5883\u7535\u5546\u5f00\u5e97\u5b9e\u64cd\uff08\u82f1\u7f8e\u4e1c\u5357\u4e9a\u5e02\u573a\uff09<\/a><\/li>\n<\/ul>\n<\/div>\n<\/div>\n<p><!-- \/kx-related-v2 --><\/p>\n<hr>\n<p><strong>\u6977\u8f69\u7f51\u7edc<\/strong>\u63d0\u4f9b LinkedIn Sales Navigator \u4f7f\u7528\u57f9\u8bad\u4e0e\u4ee3\u8fd0\u8425\uff0c\u5e2e\u60a8\u628a\u6bcf\u6708 $99 \u5de5\u5177\u8d39\u8f6c\u5316\u4e3a 10 \u500d\u4ee5\u4e0a\u8be2\u76d8\u4ef7\u503c\u3002<\/p>\n<p>\ud83d\udcde \u54a8\u8be2\u7535\u8bdd\uff1a15632118538 | \ud83d\udce7 kaixuan@hbkaixuan.cn<\/p>\n","protected":false},"excerpt":{"rendered":"<p>LinkedIn Sales Navigator \u662f B2B \u7cbe\u51c6\u627e\u5ba2\u6237\u7684\u5f3a\u529b\u5de5\u5177\u3002\u672c\u6587\u6309&#8221;\u7b5b\u9009-\u89e6\u8fbe-\u8ddf\u8fdb&#8221;3 \u9636\u6bb5\u7ed9\u51fa\u5b8c\u6574\u5b9e\u64cd\u6d41\u7a0b\uff0c\u9644\u9ad8\u8f6c\u5316 InMail \u6a21\u677f\u4e0e 30 \u5929\u5f00\u53d1\u8ba1\u5212\u3002<\/p>\n","protected":false},"author":1,"featured_media":41,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[103],"tags":[219],"class_list":["post-118","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-overseas-social-media","tag-linkedin"],"_links":{"self":[{"href":"https:\/\/hbkaixuan.cn\/news\/wp-json\/wp\/v2\/posts\/118","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hbkaixuan.cn\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hbkaixuan.cn\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hbkaixuan.cn\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hbkaixuan.cn\/news\/wp-json\/wp\/v2\/comments?post=118"}],"version-history":[{"count":1,"href":"https:\/\/hbkaixuan.cn\/news\/wp-json\/wp\/v2\/posts\/118\/revisions"}],"predecessor-version":[{"id":212,"href":"https:\/\/hbkaixuan.cn\/news\/wp-json\/wp\/v2\/posts\/118\/revisions\/212"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hbkaixuan.cn\/news\/wp-json\/wp\/v2\/media\/41"}],"wp:attachment":[{"href":"https:\/\/hbkaixuan.cn\/news\/wp-json\/wp\/v2\/media?parent=118"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hbkaixuan.cn\/news\/wp-json\/wp\/v2\/categories?post=118"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hbkaixuan.cn\/news\/wp-json\/wp\/v2\/tags?post=118"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}